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April 4-6 in Chicago. Register today @ chicago.snd.org!

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Creativity [clear filter]
Thursday, April 4

1:00pm CDT

Instagram-ing Chicago: Hands-On Tour with @lulucrezia
Is your Instagram account sluggish? Want to take it to the next level? Learn how to tell compelling stories, and create a strong personal brand on Instagram. This tour is designed to inspire you and help you develop your own style while avoiding common mistakes.

Attendees will need an iPhone, or an iPad, and a digital camera (optional). Protip: Have your Instagram account set up ahead of time and be ready to for some fresh air in Chicago — the session will include a one-hour insta-walk with Lucie Lacava (@lulucrezia).

You will meet at the Swissotel by the SND Chicago registration area to begin. 

avatar for Lucie Lacava

Lucie Lacava

Founder, Lacava Design
Lucie held the position of Art Editor at the Montreal Gazette before founding her company Lacava Design Inc. in 1992. Lacava’s body of work includes more than 100 print and digital projects across Canada, the United States, Latin America, Europe, the UAE, and South East Asia.In... Read More →

Thursday April 4, 2019 1:00pm - 2:30pm CDT
Friday, April 5

9:00am CDT

Designing Change in Los Angeles: A Conversation with Norm Pearlstine
On his first day as the owner of The Los Angeles Times in June of 2018, the billionaire biotech executive Dr. Patrick Soon-Shiong, hoping to bring stability to a newsroom bruised in recent years by steep staffing cuts and tumultuous leadership changes, named Norman Pearlstine as the newspaper’s top editor. 

What has happened since has been a remarkable period of hiring and growth — and, yes, reinvention. In a conversation with Bryan Monroe, Pearlstine talks about what's happening in Los Angeles, and why it's so important to design the change you hope to see.

avatar for Bryan Monroe

Bryan Monroe

Verizon Chair, Temple University
Bryan Monroe is the Verizon Chair and professor at Temple University’s School of Media and Communication (SMC). Before joining Temple, he was most recently the Washington editor, Opinion & Commentary at CNN and editor of CNNPolitics.com. His work at that network included editorial... Read More →
avatar for Norman Pearlstine

Norman Pearlstine

Executive Editor, Los Angeles Times
Norman Pearlstine is executive editor of the Los Angeles Times.Before joining The Times in 2018, Pearlstine served as vice chairman of Time Inc., where he was charged with seeking growth opportunities for the company’s brands and content. Prior to that he was chief content officer... Read More →

10:45am CDT

That Sounds Triptych -- How Data Doesn’t Always Tell the Whole Story
The same story told from different perspectives often leaves us asking: what's the truth? Data Scientist Chris Kucharcyzk was tasked by the ACLU to analyze the 2.5 million traffic stops which occur in Illinois every year in search of evidence of discriminatory practices by police. Join us as Chris takes us through three interpretations of this data and its “truths” that make us ask a different question --what might a collaborative story look like?

avatar for Chris Kucharcyzk

Chris Kucharcyzk

Data Scientist, IDEO
Chris is a Data Scientist at IDEO Chicago, where he is passionate about exploring how people interact with data and designing tools that facilitate those interactions. Prior to joining IDEO, Chris received his Ph.D. in Materials Science from the California Institute of Technology... Read More →

3:00pm CDT

Projects, Prompts and Process: Exploring the Path of Creativity
Ever feel like this whole “tapping into the creative process” endeavor feels more like a long, slow slog on the struggle bus? Yup — we’re right there with you. We know what it’s like to have the sparkle in our eyes — only to be dimmed by the inner critic we harbor just under the surface.

Time to get on with it.

During this session, these creatives will talk about their deep dives into their individual and collaborative process projects — Color! Flowers! Doodles! A Prompt Party! They’ll also share with you what they've tried, what has moved them, what they had to let go of and what they hope to continue to do. Note to attendees: A good portion of this session will be about doing / making. We anticipate this session to be very chill, very fun and very much hands-on. No judgment whatsoever. (See  @qme_creative  on Instagram to check out their collaborative prompt project.)

@qme_creative is Sarah Quinn, Suzette Moyer and Julie Elman.

avatar for Julie M. Elman

Julie M. Elman

Professor, Ohio University
Julie M. Elman is a professor in the School of Visual Communication at Ohio University, where she teaches courses in publication design, editorial illustration and the creative process. Before landing at OU in 2005, Elman spent 15 years in the newspaper industry, working as a photojournalist... Read More →
avatar for Sara Quinn

Sara Quinn

R.M. Seaton Chair for Professional Journalism, Kansas State University
A design consultant and researcher, Sara Quinn holds the R.M. Seaton Endowed Chair at Kansas State University. A former president of SND, she taught visual journalism at The Poynter Institute for more than a decade. Her eyetracking research helps journalists determine the best forms... Read More →

4:00pm CDT

Telling Stories Through Design
We are thrilled that Miraphora Mina and Eduardo Lima, the design team behind the graphic universe of the Harry Potter film series, will speak to #SNDChicago attendees.

They joined forces in 2002 to take up the artistic challenge that was proposed to them: to imagine and create the graphic universe of the Harry Potter films. Since then they have shared a common artistic passion and have developed the entire graphic style of all the Harry Potter movies. This fruitful and successful collaboration led them to form their own design studio, MinaLima, specializing in graphic design and illustration.

Since finishing their work on the Harry Potter films and founding their studio in 2009, Miraphora and Eduardo have continued their involvement in the Harry Potter franchise through numerous design commissions. They spent two years designing all the graphic elements for The Wizarding World of Harry Potter – Diagon Alley at Universal Orlando Resort, as well as designing award-winning publications for the brand.

In 2015, MinaLima entered a new chapter of the Wizarding World, designing the graphic props for the first film installment of Fantastic Beasts and Where to Find Them, and are currently working on the second episode. The studio has also created graphic props for films such as Sweeney Todd (2007), The Golden Compass (2007) and The Imitation Game (2014) and designed the bestselling books Peter Pan, The Jungle Book and Beauty and The Beast.

Their latest venture is the launch of a dedicated MinaLima gallery and store, showcasing their entire treasury of graphic works. House of MinaLima seeks to create an experiential space, celebrating the idiosyncrasies of their work for the Harry Potter franchise as well as their own creations.

MinaLima Work

avatar for Miraphora Mina &  Eduardo Lima

Miraphora Mina & Eduardo Lima

Miraphora Mina graduated in Theatre Design from London’s Central Saint Martins Schoolvof Art and Design in 1987. Eduardo Lima graduated in 1997 in Visual Communicationsvfrom Pontifical Universidad e Catolica, Riovde Janeiro.They joined forces in 2002 to take up the artistic challenge... Read More →

5:15pm CDT

The Onion: 200 Years of Headlines
avatar for Jimmy Hasse

Jimmy Hasse

Creative Director for Editorial Art, The Onion
Jimmy Hasse is the Creative Director for Editorial Art at The Onion. He leads a talented team of illustrators and designers that capture visual history on a daily basis in service to The Onion's world-class journalism.
avatar for Jordan David LaFlure

Jordan David LaFlure

Managing Editor, The Onion
Jordan David LaFlure is the managing editor of The Onion, the satirical news outlet. 

Saturday, April 6

9:30am CDT

Designing the Magazine Experience
Four well-respected creative leaders discuss the magazine experience — and what everyone can learn from how magazines approach design. Key questions to investigate include:

  • What's the purpose of a magazine these days? 
  • Are there lessons for other media in what magazines are doing?
  • How do venerable brands reinvent themselves?
  • What role do design and packaging have to play in reimagination?
  • What's the expectation creative leaders have when tackling all this? 

avatar for Emmet Smith

Emmet Smith

Creative Director, National Geographic
Emmet Smith is Creative Director for National Geographic Partners. As a senior vice president, he oversees National Geographic and National Geographic Traveler magazines, which reach more than 30 million readers each month, as well as National Geographic Books.At National Geographic, Smith leads a team of world-class designers, cartographers and infographics artists in producing a suite of rich visual narratives through in-depth research and reporting, all working in concert with the magazine’s iconic photo department.Under his guidance... Read More →
avatar for Chin Wang

Chin Wang

Creative Director, ESPN
Chin Wang is senior creative director at ESPN, where she leads content design for digital and print, including photography and data visualization. Similarly, she defines the visual identity for ESPN magazine. In 2018, her portfolio expanded to include creative oversight of The Undefeated... Read More →
avatar for Joseph Hutchinson

Joseph Hutchinson

Creative Director, Rolling Stone
Joseph Hutchinson is the Creative Director for Rolling Stone where he oversees design and visuals for print, digital and the brand portfolio. In 2018, Joseph led a major redesign to refresh content strategy, elevate the design, create more impact for photography and evolve the brand.Before joining Rolling Stone, Joseph served as Creative Dir... Read More →
avatar for Tim Ball

Tim Ball

Creative Director, Politico Europe
Tim Ball is Creative Director for Politico Europe. He joined Politico's team in Brussels a few months after its launch in 2015, and is responsible for establishing its identity on the Continent as well as for visuals on all platforms. For the last three years, Politico's print edition has been a finalist for World's Best Designed News... Read More →

12:00pm CDT

Breaking Boundaries—How to Generate Fresh Ideas Through Multidisciplinary Collaboration
Creativity plays a huge role in the news business, but it's often underutilized. A secret is multidisciplinary collaboration. When and how does multidisciplinary collaboration work well -.and what are its pitfalls? Former journalist Ilan Brat, who works at a world-renowned design and innovation company, IDEO, shares what he's learned from design that can be practically applied to the distinct world of news media and journalism.

A complimentary lunch buffet will be provided.

avatar for Ilan Brat

Ilan Brat

Senior Designer, IDEO
Ilan Brat was a reporter at the Wall Street Journal for 10 years in the US and Spain who covered everything from industrial manufacturing in the Midwest to the macroeconomic banking crisis in Spain. He thought he was making a big career change by switching into the world of design... Read More →

4:10pm CDT

Pitchfork: Designing Across Experiences
Pitchfork started more than 20 years ago as one of the web’s first blogs, and since has grown into what is now music’s most trusted voice. With over 10 million monthly unique visitors to their website, they also operate festivals in Chicago and Paris, occasional print publications, a pop-up radio station, and are a part of the Condé Nast family of publications.

While their editorial staff is based in NYC, the design department continues to find its home in Chicago. Joy Zagar leads the visualization and creative vision of the company’s many endeavors, which have led to countless Webbys, The Society of Publication Design’s Brand of the Year award, a National Magazine Award for digital excellence, a spot on Ad Age’s Creativity 50 list, and AIGA’s Corporate Design Leadership Award.

avatar for Joy Zagar

Joy Zagar

Design Director, Pitchfork
As Design Director at Pitchfork, a Condé Nast brand devoted to excellence in music journalism and discovery, Joy's responsibilities cover Pitchfork’s entire ecosystem and touch every aspect of the business: leading the team as they visualize the website on a daily basis, functioning as an independent studio... Read More →

5:00pm CDT

Final Thoughts: Do Great Work With Great People
The future of media is people first. To create the best products, we have to put collaboration, communication, and community first. We have to be real about getting rid of silos and toxic cultures to build cross-functional teams that support each other and have the tools, trust, and resources to do great work. Empowering teams is not just a path forward, it is the path forward. Let's spark together.

Beer and wine will be served in the session, courtesy of Commercial Type.

avatar for Yuri Victor

Yuri Victor

Senior Director, Innovation, Los Angeles Times
Yuri Victor is a Los Angeles based creative with a decade of experience empowering teams in the biggest media companies.After rebuilding The Washington Post technology from the ground up to create some of the most innovative journalism products ever built, I left to join the fou... Read More →

Saturday April 6, 2019 5:00pm - 6:00pm CDT
Swissotel Chicago 323 E Upper Wacker Dr, Chicago, IL 60601, USA